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The Dolce Vita Dentist: Embracing Italian Principles for Practice Growth

Are you tired of facing recurring challenges in your dental practice? Ignoring the valuable lessons from Italian culture can lead to missed opportunities for patient connection, limited differentiation, ineffective communication, and reduced patient satisfaction. It’s time to break free from these limitations and elevate your practice to new heights. Communication is key to any successful practice. 

Imagine the impact of embracing warm and personal interactions, just like the Italians do. Italians are known for their conversational skills, and neglecting this aspect can result in ineffective communication with your patients. Clear and engaging communication is essential for explaining treatment options, addressing concerns, and building trust. 

In this episode, I discuss the transformational lessons I learned from living in Italy for two years.

  • So if you want to generate 2x as many word-of-mouth referrals…
  • If you want to truly surprise and delight the patients on your schedule…
  • If you want to coach your team create deeper connections so you can differentiate and win big in this economy…

Tune in now!

Listen in and find solutions to common practice issues at  Prescriptions for Your Practice.

Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.

Key Quotes:

  • “By ignoring Italian principles, dental practice owners may miss the chance to differentiate themselves in competitive markets, in economic headwinds.”
  • “Embracing unique aspects of Italian culture can help you create a distinct identity and attract patients who are seeking that more personalized and enjoyable dental experience.”
  • “Italian culture values warmth, hospitality, and the personal touch. And failing to incorporate that is going to lead to lower levels of patient satisfaction.”
  • “Let’s explore the art of personalized attention and understanding a patient’s needs and delivering tailored solutions. Not only tailored solutions for their dental issues but also tailored situations for their personality type.”
  • “We must utilize appropriate nonverbal communication, such as hand gestures, facial expressions, smiling with our eyes, eye contact, conveying warmth, understanding, and empathy, and be pretty good at reading body language.”

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Calming Fears, Building Loyalty: The Bottom-Line Benefits of Understanding Anxious Patients

We know that managing anxious and phobic patients can be challenging. But by understanding the root causes of their fear and providing a comfortable and compassionate environment, dental practitioners can build trust and satisfaction among their patients.

In this episode, we will explore ways to create a positive experience for anxious patients, including providing sedation options, using positive language, and following up with care calls to ensure patients feel cared for beyond the procedure.

Are you exceeding the expectations of your fearful, anxious, and phobic dental patients?

  • Doc, if you want to earn unbelievable loyalty from your anxious patients…
  • If you want to become the most revered dentist in town…
  • If you want to engineer the sights, sounds, smells, and tastes in your patient experience so you can turn difficult patients into raving fans…

Tune in now!

Listen in and find solutions to common practice issues at  Prescriptions for Your Practice.

Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.

Key Quotes:

  • “Their needs are high, but for good reason, and we should see that as an opportunity and a possibility… If you can pull it off with your anxious and phobic patients, you can pull it off with anyone.”
  • “So that we come from a place of compassion and we don’t just write these patients off as crazy because they’re certainly acting crazy, but we don’t know the backstory necessarily until they share it with us. And they’re not gonna share it with us unless we’re listening intently and they know that we’re there to help and that we truly care.”
  • “The frontline activity is care and compassion and just being a great servant leader to these patients. But there is a bottom line effect, a significant bottom line effect if you do this right. It creates loyalty, referrals, reviews, automatically if you can get good at this.”
  • “So where are the opportunities there in your practice? The feels. Most chairs and dentistry are quite comfortable now. For longer procedures, you might want to upgrade with pillows, blankets, and neck pillows. Those tend to put patients at ease.”
  • “Most of you are probably doing care calls. I like that as a standard protocol. Every person that gets numb gets a call at the very least. We also did notes that showed up in their mailbox, which was an added touch.”

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  • I appreciate your feedback. Let me know what you learned and loved here: [email protected].

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Staying Cool Under Pressure: How to Handle Your Upset Dental Patients

Today, we will explore how to turn unhappy patients into raving fans of your dental practice. We’ll talk about a proven protocol for addressing patient concerns.

We’ll also reveal the power of small gestures to create positive patient experiences and explore how to use each experience as a teaching opportunity to enhance the value we create for patients in the future.

In this episode, I discuss how to turn your negative situations into incredible opportunities.

  • If you want to prevent dissatisfied patients from telling between 9 – 15 people about their dental experience…
  • If you want to embrace that adversity carries with it the seed of an equal or greater benefit…
  • If you want to know when it’s time to dismiss a patient from your practice so you can actually enjoy the people your practice serves…

Tune in now!

Join us for this exciting conversation as we unlock the secrets to turning dissatisfied patients into loyal advocates for your dental practice.

Listen in and find solutions to common practice issues at  Prescriptions for Your Practice.

Check out our New Case Study, “Discover How To Recession-Proof Your Dental Practice In The Next 60 Days So That You Increase Profits & Avoid Losing Key Team Members” now at: http://thenorecessiondentist.com/casestudy.

Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.

Key Quotes:

  • Dental practice owners should expect the unexpected. Sometimes when the patient is upset, it’s not about you, the practice, or what you did. It’s sometimes pent-up negative emotions and they project that at you because of some triggering event.”
  • “When there’s a negative situation, you want to take the pendulum from the negative to swing, not to neutral, but to a positive.”
  • “Virtually all negative situations can be turned into positive ones.”
  • “As business owners, we must be always innovating and the easiest way to innovate is by taking these frustrations and turning them into innovations so we got to learn from the experience.”

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Why Patients Tell You “No” & What To Do About It

As dental practice owners, we understand that people don’t always verbalize any worries they may have regarding their treatments. But ignoring these objections can result in adverse effects for both the patient and the practice. It is therefore essential to put in place tactics to tackle patient objections before they emerge.

Not only will this raise your acceptance rate of cases, but it will also assist in strengthening trust with your patients and illustrate your dedication to their overall health.

In this episode, we will examine some of the most efficient methods for confronting patient objections and examine how you can become a more understanding and transparent dental practitioner.

Hey Doc, how good is your team at generating high-trust case acceptance?

  • If you want to make case acceptance easy….
  • If you want to avoid feeling pushy or manipulative…
  • If you want to have patients say yes to the care you present so that you can focus on your clinical skills…

Tune in now!

Listen in and find solutions to common practice issues at  Prescriptions for Your Practice.

Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.

Check out our New Case Study, “Discover How To Recession-Proof Your Dental Practice In The Next 60 Days So That You Increase Profits & Avoid Losing Key Team Members” now at: http://thenorecessiondentist.com/casestudy.

Key Quotes:

  • “Make sure that you let them [patients] know the cost of waiting, which will always outweigh the cost of doing it now.”
  • “What goes in here mostly is empathy. If they know that you are kind, if they know that you care, if they know that the team is built around this empathetic state, if you give them some semblance of control, then that will put them at ease.”
  • “If you don’t address the time commitment, then once the treatment plan comes in and the money part comes in and they realize it’s gonna take five appointments or whatever it is, in a more complex case that may break it.”
  • “We don’t want to overstate the situation, but I think sometimes we trivialize it and then we wonder why the patient doesn’t move forward with treatment.”
  • “In a low-trust world, if you can kind of read their mind and have the conversation before they bring it up before they object, I think your patient experience, your positive word of mouth, your referrals, and your case acceptance will all keep trending upward in a difficult economic time.”
  • “We’re not chasing dollars here, we’re just doing what’s right and we’re being masterful in our communication, coming from a place of care and compassion, but also assertiveness.”

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Don’t Be That Deniable Dentist

The misconception that influence is something you either possess or lack can lead to feelings of being overlooked and denied. However, influence is a skill that can be developed and used in combination with your clinical expertise to drive successful case acceptance and patient referrals.

Today, let’s talk about overcoming the challenges of failed case acceptance, lack of patient referrals, and negative reviews by embracing the power of influence.

Dentists: do you ever feel like your patients are ignoring you?

  • If you want to become the most referable dentist around…
  • If you want to start bigger cases…
  • If you want to know who your patients want to give their business to so that you can make it easy for them to say YES!

Tune in now!

Listen in and find solutions to common practice issues at  Prescriptions for Your Practice.

Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.

Key Quotes:

  • I feel like our industry needs a more robust discussion about people’s problems. That’s the heart of what’s going on now because people are getting more and more complex, and I think there needs to be a place for meaningful discussion to solve these.”
  • “Influence is really a skill. And if you can appreciate that, it’s a skill of being able to cause change, then you can develop it as a skill and use it synergistically with the clinical skills that you have developed and are continuing to develop.” 
  • “It’s a great dichotomy of leadership and influences that you increase your power by reducing it.”
  • “The better that we are at creating a great experience in delivering clinical excellence, the more we receive as a team.”

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