by [email protected] | Apr 29, 2020 | Magnificent Marketing
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In these uncertain times, it’s important to know how to get back into the community and build trust after people have been living in fear for months now. Michael Arias, a.k.a. The Dental Marketer, joins me on the show today to break down how to get moving, market, and build trust in a fearful world.
Listen in as Michael shares how to use techniques like ground marketing to build relationships and take action in your community so you can grow your business in a sustainable way. He has a lot of insight on how to become a trusted advisor/business that people know they can come to in a tumultuous time like this, and his advice will give you the fuel to get started working on and tweaking your marketing right now.
Be inspired, tune in to more Magnificent Marketing Podcast Episodes
Key Quotes:
- “That’s the secret: Don’t stop moving forward, no matter what hand you’re dealt.”
- “Hope doesn’t really pay the bills. It’s more about actionable steps.”
- “Showing you care is the number one way to market.”
- “We went from a rocking bull market to maybe one of the toughest economies we will ever see in our lifetime, so part of this is being scrappy, being resourceful.”
- “You don’t have to spend any money or overthink. You just gotta go in there and execute.”
- “You’d be surprised how many people are looking for you just as much as you’re looking for them.”
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by [email protected] | Feb 19, 2020 | Legendary Leadership
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Dr. Russell Kirk is an old friend I met through podcasting, and someone I admire because of his views on leadership and how he carries out his life in such an impactful way. Dentistry needs more courageous leaders who are able to handle uncomfortable truths and face difficult things, and today we will talk about what it means to be a courageous leader and lessons learned from our mistakes.
Listen in as we discuss where leadership goes wrong, as well as how to be better leaders and practice owners through embracing and learning from the uncomfortable moments. You’ll hear wisdom learned on the Jiu-Jitsu mats that is applicable to our practices, why it’s important to leave behind that risk-aversion we picked up in training, and more.
Tune in and meet more Legendary Leaders
Key Quotes:
- “If I have presented a problem, I want to know about it and take care of it, rather than hear about it later.”
- “You’ve got to get out of the comfortable. You’ve got to get into places where you’re fearful or feeling awkward, and that’s where growth happens.”
- “We become risk-averse because of our training and that kind of cripples our growth.”
- “What opportunity does that moment provide for you to grow?”
- “What podcasting has done for me personally is providing an opportunity for me to practice by myself but not alone.”
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by [email protected] | Feb 20, 2019 | Maverick Mind Shifts
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This episode is the second of a two-part series featuring my friend Dr. Gina Dorfman, host of the Behind the Smiles podcast and someone who helps people learn to lead and run their practices successfully. In this episode, we continue our conversation with some valuable tips on being an incredible leader and bringing growth and fulfillment to your practice and your team.
We discuss the power of strong leadership and how taking extreme responsibility is actually freeing. You will get a glimpse of how important it is to focus not on external motivations like money, but rather on fulfillment and what makes you excited to come to work. Listen in to learn how assigning more responsibility to your staff and finding people around you with a similar mission will help you create a powerful practice and epic life.
Key Quotes:
- “The fact that you’ve been able to envision this best life ever and then reverse engineer and build it is really incredible.”
- “As much as I tell them what they need, I tell them what they don’t need.”
- “There’s a critical mass that gets hit, and then reputation in a small town takes hold.”
- “To create a sustainable product of my practice, I had to understand the culture at almost a perfected level because I knew a paycheck wasn’t going to be enough to stay competitive in the market.”
- “Stop thinking that leadership is compliance-based; stop thinking that leadership is this hierarchy.”
- “I’m going to stop creating followers. I’m creating that everyone has to be a leader and owner in something.”
- “It’s very love based—they have my back and I have their back.”
- “Every time I’ve cut down days, harvested days out of our practice, production doesn’t go down—it goes up. And so, you can do that when people are performing.”
- “Within our environment, we are in charge. It’s not painful, it’s freedom! Realizing that you’re responsible for everything is truly freedom.”
- “My practice is not limited by its opportunity. It’s limited by its leadership.”
- “The collections and the production seem to just happen as a byproduct of trust and this culture that we built.”
- “In a give-give society there’s no upper limit, but in a give-take society you … reach the bottom really quick.”
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by Karah Karah | Oct 17, 2018 | Prescriptions for your Practice
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This episode is all about understanding your fears and finding effective ways to lead and grow your practice. The pain of fear can be so crippling but it doesn’t have to hold you back if you don’t let it. We’ll go over the common fears people have when it comes to their practice and challenge you to not let that fear get in your way by choosing courage over comfort.
First you’ll learn about the different hats that dentists, especially leaders, should be wearing and how to develop your leadership skills to bring out the best in your team. The next step is finding where fear is holding you back so you’ll learn about some common ways that fear keeps you from growing and how to push past those issues.
Key Quotes:
- “There are several hats that dentists have to wear and I think the leader themselves should wear a few different hats.”
- “The common theme I see in the purpose of all people is that they should be growing and expanding and they should be serving.”
- “The way that we’re going to grow now is to grow the people. Grow their confidence and grow their capabilities.”
- “If you’re not intentional about growth, increasing the skillsets of people that are there and increasing your own skillsets, it’s an easy way to have your practice inadvertently plateau.”
- “In a practice you actually have to encourage people to make mistakes.”
- “Capability comes after courage. After some reps you’re developing some confidence.”
- “You can’t be the leader who criticizes them for making mistakes because they will stop making the effort.”
- “Courage isn’t the absence of fear, it’s doing something that you fear. The fears never really go away.”
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by Karah Karah | Apr 5, 2017 | Legendary Leadership, Maverick Mind Shifts
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I met Dr. Jason Campbell at the Voices of Dentistry Summit in Nashville, TN. He has a fascinating story and is engaged in groundbreaking work with patients at his clinic, Cosmetic and Family Dentistry, in Prescott, AZ. From an early age, Jason’s always wanted to be a dentist. Since genetic problems with teeth plagued him from the beginning, he brings a sense of passion to working with patients who present unique challenges.
Jason is a general dentist, but he’s also engaged in complex surgeries and reconstructive dentistry. It wasn’t until he was 14 years old that he was able to get the reconstructive surgery he needed. This allows Jason to relate to patients with challenging cases that other dentists can’t or won’t touch.
Jason is an expert in biomechanical problems and can often bring people relief with minor treatments. He trains doctors to identify underlying causes that often generate a host of symptoms that can lead to an improper diagnosis. He specializes in helping dental refugees who haven’t found success in resolving tooth-related illnesses. In this episode of Relentless Dentist, we’ll talk about how Jason is leading the pack in transforming the practice of dentistry. He’s helping patients who feel like there are no hope and training other dentists to follow in his footsteps.
Key Quotes:
- I feel like there’s this third thing in dentistry that we’re missing – interventional care.
- Dentistry is an act of charity. Charity brings good things into your life.
- You hear of interventional medicine, but you don’t hear that term a lot in dentistry.
- In dentistry, there really are only three things that we contend with. If we can help people avoid these three elements, we can stop 99% of dental problems.
- Inflammation systematically increases your risk for type II diabetes. It increases your risk for pancreatic cancer.
- When you have these three issues: biomechanical problems, acidity problems, and inflammation – that’s what really causing tooth issues.
- You have to start peeling back the symptoms to get the cause to determine what’s the best course of treatment for the person.
- There’s life beyond dentistry.
Register now for upcoming API Biofunctional Disorder and Surgical/Implant Courses: www.AdvancedProstheticsInstitute.com
Special Offers for Relentless Dentist listeners:
Save $150 on first course registration with coupon code TRD150
Save 10% on both course registrations with coupon code API10for2
