The Power of Persuasion in the New Economy with Dr. Chris Phelps

The Power of Persuasion in the New Economy with Dr. Chris PhelpsToday’s guest was featured on one of my most downloaded podcast episodes from five years ago, and he joins me again today with timely advice for dental practices during the new COVID climate. Dr. Chris Phelps is an entrepreneur, an Amazon bestselling author, a general dentist, and winner of numerous awards and accolades in the healthcare industry.

Listen in as Chris shares his expertise on mindset and the power of persuasion, as well as tips on how to level up your game to ensure a consistent client flow in the new economy. We’ll be diving into the timeless principles of persuasion and offering tips to speak to both risk-tolerant and risk-averse patients so you can get both booked.

Key Quotes:

  • “It’s more the proactive mindset patient who I really want our practice to be built off of.”
  • “That gap is gonna hurt if you don’t prepare for it, if you’re not ready for it, and if you don’t start doing something today to shrink that gap as much as possible.”
  • “The more you hit them now and the more you communicate the message to them, by the third or fourth touch you’re going to start getting their attention.”
  • “One of the things that kind of excites me is a professional who is largely stuck and has been forced into a more adaptable mode, which is always good for business—particularly in the information age where things move so quickly.”
  • “If you don’t have a membership plan, you need to get on the boat.”
  • “The scarce resource is always a good play to increase productivity and increase revenue.”

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Private Practice Startups: Purpose Over Paychecks with Jayme Amos

Jayme Amos joins us today to drop some much-needed wisdom bombs about private practice startups and why now might just be the perfect time to seize on a startup opportunity. One of the original dental podcasters, Jayme is a best-selling author, an expert in building practices, and the founder of dentistry’s most popular website for opening dental offices.

Listen in as he shares how to know whether you’re ready to open a practice, what purpose (and not a paycheck) should be the driving force behind your intention, and how to embrace the identity of CEO to lead a team, build a culture, and cast the vision of the practice. If you’re a young associate or have been toying with the idea of starting your own private practice, this episode was made for you.

Key Quotes:

  • “Running a business can be an endurance game.”
  • “If you show up every day and it’s just about a paycheck, and it’s not about purpose, you’re not going to make it.”
  • “If you have the purpose established, you can instantly be respected as a community leader.”
  • “The first step is super important, and that’s defining the vision.”
  • “Let’s figure out what would make you happy because I know a lot of people with really low overhead percentages who are really unhappy.”
  • “If the disease is fear, the cure or the antidote is trust.”

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Finding Opportunities in a New Economy with Tim Rauch

Finding Opportunities in a New Economy with Tim Rauch - RD PodcastsDentists have fought for autonomy and independence for so long, and due to the current pandemic, we are now seeing the upper limits of that fight. With most practices shut down completely except for emergencies, many dentists are seeing death to their identity as a result, but we have a great opportunity right now to hit the reset button. Today’s guest is going to take us through exactly what our world could look like once the shutdown is over, as well as the opportunities before us as we head into a new economy in our industry.

Tim Rauch has been on the show before, and he joins me again today to share great insight into how to leverage the opportunities of this unique situation, how to own the space in our practice and our community, and why the “less hours = less income” mindset is a fallacy. His advice will no doubt flip the script on chasing money at the expense of preserving memories and enjoying life, so you don’t want to miss it!

Key Quotes:

  • “The opportunities are going to be for dentists who are good at connecting with other dentists.”
  • “The people who have a unique set of clinical skills will always be safer than the generalist.”
  • “There is a brighter future in giving people what they want and what they’re willing to pay for out of pocket.”
  • “A lot of dentists are seeing almost a death of their own identity at this point in time.”
  • “This is a reset opportunity to really acknowledge that some of the things that we do, like trading five days for two days of the weekend, may be a dumb pursuit.”
  • “You don’t want to completely trade today for a better tomorrow.”

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Following a Non-Linear Path to Success with Dr. Chris Green

Following a Non-Linear Path to Success with Dr. Chris Green -  RD Podcast

Do you feel like you don’t have your future quite figured out yet? Don’t sweat it. Being successful doesn’t mean you have to know every detail of where you’re going. The key is being willing to put in the work and keep moving forward. Just ask today’s guest, Dr. Chris Green.

A third-generation dentist and the owner of Green Dental Care, Chris says he’s still figuring out his vision, and he has accepted that the road to get there isn’t always a direct path. In this episode, he shares what he’s learned along his own non-linear dental journey, as well as the importance of knowing that finding your path to success can be a fluid process that you continue to figure out as you go.

 

Key Quotes:

  • “A smiling dental team—that’s the type of thing that can make up for a lot of flaws.”
  • “When we think about leadership and owning a practice, we think so much about first impressions. But last impressions are super powerful, as well.”
  • “Dentists a lot of times either put not enough focus on their practice or too much focus on their practice.”
  • “That’s the beauty of the profession: You can run a practice however you want and create a lifestyle. … It’s an exciting time to be a dentist in my mind.”
  • “One of the things that it took me a while to figure out is that if I was the most interesting or the smartest guy in the room, then I wasn’t learning or gaining anything.”
  • “Some of these practices just need new energy—they need a young, hungry dentist to get in there and be a little bit better of a leader and be a little bit better of a businessperson, and if you’re a lot of that, then the sky’s the limit.”
  • “For me, it just hasn’t been a linear road to get to the vision—I still don’t know if I have my vision totally figured out. It’s a fluid process. The more I know, the more I realize I don’t know, and as I learn more, I realize that there are many ways I would have done things differently, but you’ve just gotta keep plowing ahead.”
  • “The simple epiphany I had was that I could always make more money, but I could never make more time.”
  • “Sitting down once a year, or once a quarter, or however often to evaluate your vision, write it down and reverse-engineer how you’re going to get there—that will get you in the right mindset as to not expect shortcuts.”

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Creating the Career You Want with Dr. Josh Cochran

It’s no secret that building a successful dental career is hard work. But when that hard work gives you the opportunity to create the career and lifestyle you want, there’s no question that it’s worth it. Just ask Dr. Josh Cochran.

The owner of Dr. C Family Dentistry, Josh saw his share of hardships as he worked to build his practice from scratch. In this episode, he shares the most important lessons he learned along the way, as well as what he’d do differently if he had it to do over again. Listen in to hear how he overcame the major struggles he faced on his journey to success, his advice for dentists still building their careers, and what makes it all worth it in the end.

Key Quotes:

  • “As I’m building a business, I’ve learned how important core values are. … I don’t care how attractive an applicant looks, or a vendor to work with; if their values don’t meet mine, I’m just not interested.”
  • “Dentistry is like a clay you can mold to fit what you want, your life how you want to live it.”
  • “I went in with private practice doctors who were fantastic doctors—great with their patients, great with staff members, just the nicest people—but they didn’t have a model for growth and success, so I was kind of like that appendage attached to the practice, and not actually part of the practice.”
  • “If you can find a corporate gig where your morals aren’t feeling compromised, I think that’s the quickest path to success right out of school, and you’re going to do better financially.”
  • “As long as the practice you’re working for is patient-centered and not profit-centered, I think you can be very successful right out of school.”
  • “If you want the results, you have to be comfortable with the labor it takes to get there. … People ask me, ‘how do you work a three-day work week.’ Well, I started with 28 days a month.”
  • “Really figure out what you want—how you want your life to be, what your focus is—and then you can find the path to get there.”
  • “Customers, they want it all: the low price and the good service. And if you can differentiate yourself from the dental market by providing both of those—and convenience, as well … you’re going to be successful.”
  • “You’ve gotta trust your gut when you’re interviewing people and when you’re working with people, but you also need to be real clear about what your values are. That way, when someone starts to not follow your vision and your values, you can identify it and talk to them.”
  • “You don’t know what you don’t know. And so if you connect with other dentists in like an open forum where you can just chat … you’re going to see what else is going on out there, and you can get a really good feel for what’s available to you and where you want to go.”

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