by [email protected] | May 24, 2023 | Prescriptions for your Practice
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Would you rather be compensated for who you are or what you do? It’s a question worth pondering as you embark on your journey to differentiate yourself in the dental industry.
It’s time to go beyond offering exceptional dental services and create a unique identity that resonates with your target audience. By investing in who you are as a dental practice, you will attract patients who value your unique qualities and are willing to pay a premium for your services.
In this episode, I discuss why this is a really bad time to be “just another dentist.”
- So if you want to know what it takes to increase your revenue with less effort …
- If you’re ready to design your practice’s essence and how it’s perceived by patients …
- If you want to be in a category of one in your community so you can get paid more and take more time off…
Tune in now!
Listen in and find solutions to common practice issues at Prescriptions for Your Practice.
Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.
Key Quotes:
- “Without a clear brand, identity, and messaging, these same practices are gonna fail to establish a memorable and consistent patient experience, resulting in reduced patient loyalty and engagement.”
- “A weak brand fails to build trust and credibility, making it harder to persuade potential patients to choose your services, AKA case acceptance.”
- “A dental practice with a high-impact brand enjoys several advantages. It stands out in the competitive market, attracting more attention and interest from potential patients.”
- “A strong brand establishes trust, credibility, and a positive reputation, making it easier to convert interested individuals into loyal patients.”
- “A high-impact brand fosters patient loyalty and advocacy, resulting in word-of-mouth referrals that reduce marketing costs and increase revenue growth opportunities.”
Featured on the Show:
- People: Dan Kennedy, author and founder of Magnetic Marketing
- People: John Jantsch, author of “Duct Tape Marketing”, speaker, and marketing consultant
- Organization: Nike, a multinational corporation known for its athletic footwear and apparel
- Organization: Apple, a technology company known for its innovative products and sleek design
- Organization: Deloitte, an international professional services network
- Publication: Harvard Business Review, a general management magazine published by Harvard Business Publishing
- Movie: Air
- I appreciate your feedback. Let me know what you learned and loved here: [email protected].
by [email protected] | May 17, 2023 | Prescriptions for your Practice
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Are you tired of facing recurring challenges in your dental practice? Ignoring the valuable lessons from Italian culture can lead to missed opportunities for patient connection, limited differentiation, ineffective communication, and reduced patient satisfaction. It’s time to break free from these limitations and elevate your practice to new heights. Communication is key to any successful practice.
Imagine the impact of embracing warm and personal interactions, just like the Italians do. Italians are known for their conversational skills, and neglecting this aspect can result in ineffective communication with your patients. Clear and engaging communication is essential for explaining treatment options, addressing concerns, and building trust.
In this episode, I discuss the transformational lessons I learned from living in Italy for two years.
- So if you want to generate 2x as many word-of-mouth referrals…
- If you want to truly surprise and delight the patients on your schedule…
- If you want to coach your team create deeper connections so you can differentiate and win big in this economy…
Tune in now!
Listen in and find solutions to common practice issues at Prescriptions for Your Practice.
Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.
Key Quotes:
- “By ignoring Italian principles, dental practice owners may miss the chance to differentiate themselves in competitive markets, in economic headwinds.”
- “Embracing unique aspects of Italian culture can help you create a distinct identity and attract patients who are seeking that more personalized and enjoyable dental experience.”
- “Italian culture values warmth, hospitality, and the personal touch. And failing to incorporate that is going to lead to lower levels of patient satisfaction.”
- “Let’s explore the art of personalized attention and understanding a patient’s needs and delivering tailored solutions. Not only tailored solutions for their dental issues but also tailored situations for their personality type.”
- “We must utilize appropriate nonverbal communication, such as hand gestures, facial expressions, smiling with our eyes, eye contact, conveying warmth, understanding, and empathy, and be pretty good at reading body language.”
Featured on the Show:
by [email protected] | May 10, 2023 | Prescriptions for your Practice
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Are you tired of being the bottleneck in your dental practice decision-making process and struggling to get your team members engaged? As a dental practice owner, your team’s success is directly tied to your ability to lead effectively.
Studies show that asking good questions leads to better decision-making, problem-solving, and overall team performance. By implementing these strategies, you can create an environment of continuous learning, greater productivity, and job satisfaction. Ultimately, this will lead to better patient care and help you elevate your dental practice to new heights.
In this episode, I discuss why telling is out and asking is in.
- So if you want to enhance employee buy-in and productivity…
- If you want to stop being the bottleneck to dental practice growth …
- If you want your team to have an owner mentality because you recognize that collaborative and decisive teams win in the next decade…
Tune in now!
Listen in and find solutions to common practice issues at Prescriptions for Your Practice.
Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.
Key Quotes:
- “Excessive telling leads to lack of ownership, so they’ll think more like a renter than an owner.”
- “Ownership does not mean an equity position. It means a state of mind.”
- “Your job as a CEO is to point them towards the mission, give them a set of values to operate by, and then give them the tools and training they need to succeed and be autonomous in their job.”
- “By involving team members in this process, by involving them and improving the workflow, you’re gonna help them again create a sense of ownership. It’s gonna enhance their buy-in to whatever you’re doing.”
- “Asking team members for their input, you show that you demonstrate genuine interests, that you’re willing to customize it, that you’re gonna understand their love language or the language of appreciation because each person is gonna be wired slightly different.”
Featured on the Show:
by [email protected] | May 3, 2023 | Prescriptions for your Practice
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Are you tired of feeling stuck on the never-ending treadmill of chasing extrinsic rewards like money and fame? Do you feel like no matter how much success you achieve, satisfaction and joy continue to elude you? As a dental practice owner, it’s easy to fall into the trap of being motivated solely by external factors, but this approach is ultimately unsustainable and can lead to poor mental health and burnout.
Let’s dive deeper into the world of intrinsic motivators and how they can transform your dental practice and your life. As a leader, it’s your job to model the way and align your actions with your core beliefs and values, providing you with a sense of purpose and fulfillment.
In this episode, I discuss why chasing money will undermine your practice.
- So if you want to create an unfair dental practice advantage…
- If you want to discover the keys to sustained high motivation and high productivity…
- If you want to understand why curiosity leads to profitability so that you can get control of your career and life…
Tune in now!
Listen in and find solutions to common practice issues at Prescriptions for Your Practice.
Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.
Key Quotes:
- “Extrinsic motivators, think of this as the carrot and stick approach, they work until they don’t.”
- “You’re already enough. You’ve already proved yourself. You’re already a person of value. So just work to serve people.”
- “When people organize their behavior in terms of intrinsic strivings, relative to the extrinsic strivings, they seem more content.”
- “When we’re generating autonomy effectively, we’re doing what we’re doing because of interest and enjoyment and because it aligns with our core beliefs and values.”
- “Through that journey, that mastery path towards personal growth and excellence, guess what happens? You become more valuable. And then guess what happens? You get paid more.”
- “Intrinsically motivated people, dentists, in this case, tend to set goals that are challenging but achievable, which helps build confidence and self-efficacy.”
Featured on the Show:
by [email protected] | Apr 26, 2023 | Prescriptions for your Practice
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Are you still struggling to manage the daily demands of running your business? I understand how challenging it can be. That’s why I want to share my proven strategies for effective time management and goal-setting that have helped me take my practice to the next level.
I believe in work-life integration and nurturing relationships with your team, friends, and family. By creating a personalized plan, you will have time for yourself and those who matter most. Whether you’re looking to expand your services, improve your marketing strategy, or assess staff performance, what I’m sharing will help you get there.
In this episode, I discuss why every minute you spend in planning saves ten minutes in execution.
- So if you want to win your week with one hour on Sunday;
- If you want to get every day started Like a Boss;
- If you want to efficiently end your workdays so that you can enjoy more profits in your dental practice.
Tune in now!
Listen in and find solutions to common practice issues at Prescriptions for Your Practice.
Join The Leading Dentist Collective – the free collaborative community for single-location dental practice owners who want to unleash their people, profits, and purpose.
Key Quotes:
- “Dentists who spend most of their time executing routine tasks of seeing patients on the schedule without considering a bigger picture are more likely to experience burnout.”
- “Without a clear strategic plan, dentists themselves will lack direction and purpose, therefore, their teams will lack direction and purpose.”
- “Creating these time blocks mapped out long in advance on your calendar, so you know when you’re going to sit down and what you’re going to deliver within that session. That’s smart business. “
- “Job one is making sure that it’s all mapped out, that there’s a cadence and a routine.”
- “Review the day-to-day operations of your practice and ensure that they’re efficient, effective, and aligned with the overall strategy of the organization.”
- “You should map out time for you, time for your family, the kids, practices, whatever else is going on to make sure that this is well integrated.“
Featured on the Show:
