Being self-employed and running your own business can bring some incredible rewards. It also tends to bring many dilemmas and issues your way that other people may not understand. There are things that entrepreneurs tend to sabotage themselves and their business with that can easily be managed and avoided.

What’s Holding You and Your Business Back with Peter Shallard

Peter Shallard, the “Shrink for Entrepreneurs” is here to share some insight on common issues entrepreneurs have and how to fix them.

On this episode, Peter tells us his story on how he ended up working mainly with self-employed entrepreneurs and why he loves what he does. He sheds some light on issues like self-sabotage, perfectionism, over-optimization syndrome, and discomfort avoidance. Peter explains how these issues can negatively affect your success and how to avoid thinking and acting in ways that bring on these problems.

Key Quotes:

  • “The problem with self-employment has always been that it’s this very lonely place to sometimes be because you’re doing an incredible amount of work and you’re wrestling with problems and challenges that other people by nature of what they do just can’t quite connect with or understand.”
  • “There are a huge number of small business owners that have an execution problem.
    Who just don’t have the capacity or focus to take action on all the good ideas they have.”
  • “The self-sabotage kind-of kicks in because the human brain isn’t really that well optimized for operating in a state of kind-of social isolation.”
  • “Perfectionism is a danger because it’s a false narrative, sort-of a self-deception, that we tell ourselves as a way to sort-of keep ourselves in the comfort zone and prevent ourselves from having to do work we fundamentally find scary.”
  • “It’s more comfortable to be working on something than it is to finish it and put it out there in the world and find out, Oh this didn’t go quite as well as we thought it would go.”
  • “Entrepreneurs learn and get the best kind of insights and experience from executing.”
  • “There’s nothing of value or substance created in the business world without somebody leaning into discomfort and uncertainty and doing courageous work to make it happen.”
  • “We’ve almost gotten so comfortable that we believe it’s bad to feel uncomfortable.”

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