Making The Best Even Better with Drs. Molly and Corey Karmazin

Two of my favorite people in this profession, Dr. Molly Karmazin and Dr. Corey Karmazin, join me on this week’s podcast to unpack their secrets to success. Drs. Corey and Molly are among those featured in my “Dentist On A Mission” book. They practice in a gorgeous, state-of-the-art facility in Sioux Falls, SD alongside a very enthusiastic high-performance team.

Listen in as Drs. Molly and Corey talk about how they made their scratch-start dream a reality, how they continue to reinvest in their practice and refine their leadership style to make the best better. They will also share their insights on culture, systems, and lifelong learning.

Tune in and find more Legendary Leadership

Key Quotes:

  • “They said in school, one of the hardest things you can do is probably start your own from scratch. And we were like, let’s do it.”
  • “I think with the information overload that we get now, I think it would feel daunting. I’d probably still do it [a startup practice].”
  • “We’re always big in putting time and effort back into the team because I think it always pays off in spades.”
  • “Sometimes you take it personally when people make a decision to make a change. And I feel like there’s no real substitute for just experiencing that. And I won’t say that it makes you kind of cold, but it makes you realize to really appreciate what you have at any given time and just know like there’s going to be things that are switched out.”
  • “Anytime someone leaves, this is always for the better. And then it makes our expectations and levels even higher for the next one and we’re quicker to make decisions whether things are working or not.”
  • “The thing that I’ve learned, probably the most in the last couple of years, is we’ve found our voice and it doesn’t have to come off as bossy. And being a leader is telling people what you want and giving them the tools to be able to do that.”
  • “We had to invest in technology. We had to computerize the office because I wanted to have a seamless flow from our Sioux Falls office to this office. So it was kind of fun.”
  • “I still can’t believe we still have patients that we saw like day one. I felt like I knew nothing. I felt like my skills were there, but they weren’t there where they are now. And you’re just like, Oh, these people saw it in you. And they were like, you can do it.”
  • “I think doing it on your own, from the get go, you invest so much more in yourself and the business. Whether it’s with technology or remodel, whether it’s just trying to be on top and up, we just constantly re-investing.”
  • Every single patient through the door has either come because they’ve picked up the phone and took a chance on us or they have now told other people. And so, we really do very little advertising. A lot of our patients come from, Hey, so-and-so told me to come see you.”
  • “Our confidence in ourselves that we can deliver has made a huge difference.”
  • “You don’t know what you don’t know and you think you’re doing a good job and you can do great dentistry forever in that little bubble. It’s just been such a pleasure to burst outside of it and to be able to start different things.”
  • “Make connections with dentists all across the country and even the world.”
  • “You can’t complain and get angry and bitter when you come from a place of gratitude.”
  • “Starting each day with a thing of gratitude, I think, has changed everybody.”

Corey and Molly Karmazin started their dental practice 18 years ago in Sioux Falls, SD. They have embraced continuing education and technology and A-Team atmosphere at their office. Grace, Gratitude and Attitude help make each day at Karmazin Dental a GREAT DAY!

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Social Media Skills for Your Practice with Dr. Edward Zuckerberg

I’ve been podcasting for over 7 years now, and this interview is one of my absolute favorites! Dr. Edward Zuckerberg of Painless Social Media joins the show today to talk about his early adoption of technology, extreme attention to detail when dealing with fearful patients, and much more.

Listen in as Dr. Zuckerberg shares his journey, including what led him to become one of the most innovative dentists of his time. You’ll learn how he channels his passions for dentistry, marketing, and helping people, as well as how you can leverage social media and use tools you might not even know are already in your tool belt.

Tune in and find more Magnificent Marketing Podcast

Key Quotes:

  • “I was looking to not have a tedious career. Adopting and implementing new technologies made the practice of dentistry fun for me.”
  • “After extensive discussion, it was clear that going to the dentist wasn’t people’s favorite thing, so I tapped into my wife’s database of knowledge to develop protocols for treating people who were phobic of the dentist.”
  • “With the phobic patients, they’re not going anywhere, even if they have changes in insurance.”
  • “Provide channels for virtual consultations via teledentistry.”
  • “I try to be a short-term therapist rather than a psychoanalyst.”
  • “It’s really important for dentists to know how social media works and be involved in my initial training.”
  • “Any content that can generate engagement is good, but you really want to create a bond between your staff and your patients.”

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Evan Taylor on Risks to Your Practice Via Cyber Security Breaches

Evan Taylor on Risks to Your Practice Via Cyber Security Breaches

There is an ever-growing threat to cybersecurity as our technology and data become more connected and advanced. In this episode, Evan Taylor steps in to educate us on how to protect our practices from the various security breaches. He discusses the different types of breaches that tend to happen and how to set up processes and protection that will keep your customers and practice safely.

Evan comes to us from an FBI background and shares how and why he made the shift into working with cybersecurity threats to businesses. He talks about how health care providers are possibly more at risk of security breaches and why it’s so important to invest in proper protection and education regarding cybersecurity risks. Evan also discusses the difference between risk mitigation and risk transfer as well as giving some tips on three main areas where you can start tightening your security now.

Key Quotes:

  • “If you think about the mob in the early 1900s in America, this is how they operate overseas.”
  • “They can make hundreds of thousands of dollars in a matter of minutes.”
  • “It makes it very difficult to attribute who is conducting a breach and for what intent.”
  • “They either want to monetize simply having access to a company network or they want to monetize the data that they can steal off of that network.”
  • “The typical ransomware payments are around $30,000.”
  • “Healthcare data is the most lucrative, the most profitable data for attackers.”
  • “In a matter of hours, you could have 7, 8, 9 hundred thousand dollars liquidated from an account.”
  • “They need to be educated on what to click on and what not to click on.”
  • “Make sure the technology you have is up to date and that you have somebody closely watching the practice from an IT sense.”

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Trail Blazing in the Digital Dentistry World with Dr. Baron Grutter

Trail Blazing in the Digital Dentistry World with Dr. Baron GrutterTrying new things always has some risk involved but today’s guest, Dr. Baron Grutter, has pushed the limits and found that taking chances pays off more often than not. Listen in to get some great information and motivation from Baron as he explains how he got to where he is and discusses how he navigated his dentistry career and came out as a leader, teacher, and innovator in the field.

Baron talks in detail about the effect digital dentistry has had on his practice and how he has integrated cutting edge technology into his business. He also talks about mindset and the importance of delegating tasks and keeping a great team around you. The effect on clients and the money saved by his innovative practice is also discussed and analyzed. Baron elaborates on some incredible orthodontic software that could quite possibly be a game-changer in many practices.

Key Quotes:

  • “Don’t be afraid to try something because worse thing that’d happen – you’d go back to what you were doing.”
  • “Maybe I’m digitally claustrophobic or whatever- I want to be able to interact with other people.”
  • “If I know an answer I’d love to share it.”
  • “I want things to not look so complicated- because it is so intimidating for most people.”
  • “All you do is bring in the model, move the teeth where you want to, press go, and it sets all the movements for you.”
  • “I can do a 10 aligner case (10 upper and 10 lower) and it’s under $100 for me.”
  • “If you can save $1500 on your lab bill, you could literally hire a whole assistant, do two cases a month, and she/he would have 4 hours of work that entire month and the salary would be completely covered.”

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