by Karah Karah | Feb 22, 2014 | Magnificent Marketing
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Quotes and Notes:
- Value is a perception, not a calculation.
- Dentistry is perceived as a much lower value by most people than it actually brings to their lives.
- Patients care more about their experience than your expertise!
- [Everything in the practice] is either increasing my willingness to be a patient and to accept treatment or it’s decreasing it. Nothing you do is neutral!
- This environment is about helping people understand why dentistry is important.
- It always starts with building the team. You’ve got to have 100% of the team choosing a good attitude every day.
- Everyone should be greeted by name.
- Answer the phone . . . 1 out of 4 calls goes to voice-mail.
- 60% of first-time callers that go to voice mail, never call back.
- Fifty percent of bad reviews can be fixed with an apology . . . It’s always easier to acknowledge it and fix it.
- Have a systematic, consistent process of generating new reviews.
- You can pretend that human nature isn’t true, but it’ll be to your detriment. Most people spend most of their money irrationally.
- The #1 app used by 5x is Facebook . . . you don’t need to be Tweeting every day.
- It’s so important to have a good, clean, modern website with ever-changing content.
- It’s a very emotional decision for most people to choose a dentist.
- Who among us cannot register indifference in five seconds??? You don’t ever want to be projecting indifference in a healthcare/service environment.
- A dentist has to be a leader. You are in charge of that environment. It all radiates from you.
- 32% of your dormant patients have found another dentist.
Get Fred’s book “Everything is Marketing”. Use the discount code: Fred Joyal
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by Karah Karah | Feb 14, 2014 | Bold Biographies
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Quotes and Notes:
- I am a personal development junkie and I have been since I was about 14 years old.
- “I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas Edison
- “There is nothing so useless as doing efficiently that which should not be done at all.” -Peter Drucker
- I am a first-generation American!
- My dad is my hero. All he had was his hopes, dreams, and his degree . . . he is the epitome of the American success story!
- I had experienced a very violent collision with a left-field fence . . . I basically was in and out of every dental specialty office that you can think of.
- While I was waiting for my next round of dental applications, I was able to hone my business and entrepreneurial skills.
- It took me 3 years and 21 attempts to get into dental school.
- I tried to apply the lessons I learned in my food franchise to my dental practice.
- I got great coaches and mentors . . . and I read every book you can read on entrepreneurship.
- I was the bottleneck in the process [of running six dental practices].
- My days and my life began to spin out of control very quickly.
- The “million-dollar meltdown” story: [my tax return] said that I had netted a million dollars that year. That day was the day I realized that never been so unhappy in my life.
- Strivers: You are violating the trust of your family by working too hard.
- There was a time in my life when I didn’t like who I was very much. My family didn’t like me very much.
- I scared of not living up to my full potential.
- You should delegate any task that you could pay somebody less than $100 to do.
- I tie all my marketing to the community somehow.
Important Links:
Register for the March 14-15th Dental Success Summit in San Diego
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by Karah Karah | Feb 14, 2014 | Bold Biographies
Click the link above to check out the 2/10/14 episode of Live Your Epic Life
by Karah Karah | Feb 8, 2014 | Bold Biographies
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Quotes & Notes:
- As dentists, we are from the heart. That’s why we went into dentistry in the first place. So, growing your business should be authentic.
- I use the term patient attraction. This marketing isn’t about tricking someone. It’s about doing something for someone who already needs it.
- It should come across as who they are and attract the type of patient that they want.
- I really want dentists to succeed.
- If you think you can or you think you can’t, you are right.
- I say it proudly. I had a redneck upbringing.
- If you can solve a problem for people, you are their guru.
- In dental school, we are like mushrooms. They keep us in the dark and pile poo on us all the time.
- In dentistry, we don’t get support from those closest to us. It’s competitive and that’s not the way it should be.
- I thought it was “marvelous me” that they needed. That was a mistake. It wasn’t about me. It was about the patients.
- I love the dental community. But we are always closed-minded and in the box
- It’s not the tool that makes the difference. It’s the connection to the patient.
- I want people that are smarter than me working with me doing what they are good at.
- I’m afraid of not living up to my full potential.
- Fail faster and get up faster.
- Ginger recommends that you read Mastery: A Technology for Excellence and Personal Evolution
Dr. Bratzel’s has a Free CD that will help you Attract ALL the Quality Patients You Will Ever Need. Get it HERE!
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by Karah Karah | Jan 31, 2014 | Bold Biographies
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Quotes & Notes:
- My office was struck by lightning and burned down in May of 2013.
- I am getting the dental office I always wanted this time.
- We are building a brand new state-of-the-art training facility
- “If you have faith as a grain of mustard seed, you will say to this mountain, Be moved from this place to that; and it will be moved; and nothing will be impossible to you.” Matthew 17:20
- You have to work through the challenges and come up with your best possible solutions.
- Don’t take no for an answer.
- I’ve never really been around people who just had one job. That’s probably an influence on me.
- I’ve been blessed to have lots of good people out there to follow.
- I’m stuck in Ripley (Mississippi) with no job and a pregnant wife. It’s not like you can just go work for somebody else.
- I liked seeing those pretty veneers and big huge reconstruction cases . . . I said I want to do that.
- I had to figure out what the blue-collar folks in my town needed…they needed fillings, extractions, and root canals.
- The Capacity Academy is founded on tons of systems that we now teach other dentists.
- I believe that there is no reason you can’t do A+ quality work . . .just do it bigger, faster, stronger.
- Folks don’t like you talking bad about their insurance plan, even if it is terrible.
- I am scared of failure. Big time.
- It’s all about strategy and overcoming obstacles.
- I think everybody should read Think and Grow Rich.
- You’ve got to get a vision for yourself that you feel good about. Do not let external forces deter you from that.
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by Karah Karah | Jan 31, 2014 | Bold Biographies, Maverick Mind Shifts
Click link below to hear about Dr. David’s entrepreneurial journey on the Parent Start Ups Podcast:
by Karah Karah | Jan 26, 2014 | Legendary Leadership, Magnificent Marketing
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Notes & Quotes:
- In this day and age, we can’t afford to not network . . . it’s critical for the advancement of our careers
Coffee, lunch, coffee came from the way I structured my days.- We don’t understand the real value of human connections.
- My definition of networking is really creating mutually beneficial, long-term relationships without a predetermined outcome in mind.
- Connections + community + belonging = networking
- It feels good to help people solve the problems that they are facing.
- There’s a sense of gratitude and meaning in those connections.
- Your success depends on building these relationships.
- Meaningful connections means really understanding what drives and motivates another person.
- This is not about transactional relationships.
- Be the best version of yourself wherever you are.
- Always say yes! . . . go in with a “yes” attitude.
Important links:
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by Karah Karah | Jan 17, 2014 | Maverick Mind Shifts
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Quotes & Notes:
- EVERYONE is meant to do work that matters to them.
- When you do work that matters to you, it will in turn matter to the people around you and start to impact them in a positive way.
- Leverage your natural talents, strengths, and passions!
- The best place to start is do mini-experiments on the side.
- Transform your career long before you quit your job.
- Strengths are at the core of fulfillment.
- Become a self expert.
- Are your values aligned with who you are spending time with and what you are working on?
- So many of us have been living toward a definition of success that is not ours.
- If you don’t know what your passion is, work your ass off until you figure it out.
- Do your impossible! What are the things that you tell yourself that you cannot do?
- It’s a compounding of confidence.
- The fastest way to do the things you don’t think can be done is hang around people who are already doing them.
- What’s the point of life? . . . to enjoy the way you spend your time!
- “First they ignore you, then they laugh at you, then they fight you, then you win.” -Mahatma Gandhi
- What makes you happy on your best day? I guarantee it isn’t numbers related.
- Everything is impossible until somebody did it.
Important Links:
Follow Scott on: Twitter
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by Karah Karah | Jan 17, 2014 | Bold Biographies
Podcast: Play in new window | Download
We haven’t released an episode for a while. Here’s why this re-launch is so important.
by Karah Karah | Nov 19, 2013 | Bold Biographies
Podcast: Play in new window | Download
Quotes & Notes:
- Mantra – “Never quit!”
- “He was a bootstrap, built from the ground up entrepreneur…I learned a lot of lessons in business from my grandfather and my father.”
- “Every January 1st I sit down – after celebrating with the family – and I make a list of everyone that’s been influential in my life and I write them a thank you letter.”
- “Growing it from no patients in 2006 to over 7000 active patients today in four locations and five doctors was really an opportunity to express what I learned in marketing.”
- “If you’re not letting your patients know what you do, really I think you’re doing your business a disservice.”
- “We were going to be serious about letting people know who we are and what we stood for.”
- “…and my staff one day walked out at lunch, granted it was only three people but all three walked out and they never came back.”
- [In October] “We’re matching every patient we start, we’re going to treat a kid for free through Smiles Change Lives.”
- Book Recommendation – The Magic of Thinking Big by David J. Schwartz
- “You will become what you think of most.”
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