Quotes & Notes:Mike Kawula on "No-Brainer Grassroots Marketing" - RD Podcasts

  • “The first thing you want to do is make sure you at least have some basic type of website set up.”
  • “Go out and start putting some content together.”
  • “Another highly searched term is emergency dentistry.”
  • “Be very active in areas where housewives are active, like Facebook and Pinterest.”
  • “As long as you’re posting once, twice, three times a day, which isn’t hard to do, you’re gonna start interaction.”
  • “The very top searches (on the web search page)…those are all done by Google Plus Local.”
  • “Bright Local…you need to have your site in all the free directories.”
  • “…and you can do that on Twitter just by looking for a hashtag.”
  • “Twitter is a great networking tool.”
  • “Form some type of collaboration out there with other business owners in the local area that have the same type of customer.”
  • “Even if you are not comfortable networking, you gotta do it.”

    If you would like more insight from Mike, check out selfemployedking.com

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